BRAND RITUALS AND CUSTOMER SERVICE EXPERIENCE THAT SELL
This course teaches entrepreneurs and companies how to create a unique customer service ritual that differentiates one’s products and services from the competition and makes it memorable to one’s consumers.
Speaker: FRANCIS MIRANDA
Module 4: Metaphor
The first element of a good brand ritual is a powerful metaphor.
WATCH LATER
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Demo: Customer Experiences: The Key Differentiator in Today’s Market
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Module 1: Hallmarks of a Good Customer Experience
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Module 2: Building the Brand Experience
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Module 3: Brand Rituals: The Foundations of a Good Customer Service Experience
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Module 4: Metaphor
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Module 5: Sacred Objects
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Module 6: Spiels
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Module 7: Agents
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Module 8: Rubrics
